Gourmet cookie retailer, Ben’s Cookies approached Caulder Moore to launch a new retail design concept at its High Street Kensington outlet. Ben’s Cookies is the only cookie business to make it’s product from fresh dough, cookies are sold fresh from the oven by weight and can be bought individually or packaged in bags, boxes and tins, each bearing the distinctive logo created by renowned artist and first ever children’s laureate, Quentin Blake. The striking existing brand colour palette of red and black has been applied to the entrance with its simple, red goal post embossed with a gloss black, fret cut Ben’s Cookies logo and the strap line ‘We bake cookies and that’s really all there is to it. Cookies’.

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