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A fish and chips concept for the 21st century

We created a new environment for Churchill’s a family owned award winning fish and chip shop chain. Operating since 1923 the business serves over 65,000 customers a week across 38 stores. Churchill’s has an ethical promise serving only sustainably sourced fish, packaging from recycled materials and turns waste oils into bio diesel.

The environment, evolved branding and in-store communication are designed to build the brand into the favourite destination for Britain’s best loved dish. Focusing on the ethical credentials with quality ingredients prepared freshly on site.


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