Crafted productivity

TAYLOR AND HART

retail showrooms & workplace design brand expansion

Taylor & Hart is a fast growing jewellery brand specialising in bespoke engagement rings. Although a digital first business the brand recognised the importance of creating showroom spaces and incorporating workshops, that allowed a closer interaction with their customers. Establishing greater intimacy and a ‘behind the scenes’ insight into the highly personalised buying experience.

Modern open-concept living room and kitchen with bright natural light, gray and white furniture, orange chairs, hardwood floor, and blue accent walls.
Jewelry designer working on a diamond ring, holding the ring with a tool, with a close-up of the ring and a loupe or magnifying glass on a workbench.

Acting as brand guardians to reflect the DNA of the brand. The key was to create a welcoming, relaxed, and contemporary aesthetic that made customers feel special and valued. Amplifying the expert craftsmanship and jewellery design, and reinforcing the personalised relationship.

A teal ring box with an engagement ring, a green leafy botanical print, and a green and black fabric ribbon on a white surface.

The lounge style spaces evoked a sense of an urban boutique hotel, a modern hospitality experience.

Cute puppy lying on an orange sofa with a black Taylor & Tay jewelry shopping bag and a small jewelry box in front of it.
Interior of a modern enclosed balcony with purple and beige walls, wooden flooring, two light gray chairs, an orange armchair, a small round marble-top table with a vase of white flowers, and a large wall clock resembling an eye.
Modern interior room with a round table, four chairs, a tall lamp, a potted plant, and textured wall panels, with a window showing a brick building outside.
Sample materials including fabric swatches, wood samples, plastic, and metal pieces arranged on a white surface.

The spaces have reinforced the importance of the physical experience in building long standing client relationships and customer advocacy, in making the experience special and memorable.

A digital mood board featuring various furniture and decor pieces: a black sideboard with wooden legs, a tan leather sofa, an orange velvet armchair with black metal frame, a white marble round table with a gold base, a dark blue upholstered chair, and a tall modern white and gold floor lamp. Decor elements include a textured gray and blue wall art, a beige and navy fabric sample swatch, and a yellow and white distressed rug, all arranged with wooden flooring patterns.
Sketch of a diamond ring with annotations, two real diamond rings, and jewelry-making tools on paper.
A man working at a jeweler's workbench, surrounded by tools and equipment, in a well-lit workshop.
Similar projects